Parents message at 10 PM, once the kids are asleep. You reply at 9 AM.
By then they've asked three other tadika and tuition centres, and booked a visit with the first one to reply.
Whether it's a tadika for next year's intake or a tuition class for this term, parents message at night and ask the same questions about fees, age groups and class times. Reply.la answers in seconds, books the school visit or trial class in your sheet, and hands it to your staff to confirm. Day or night.
Start free, no card needed.
Sound familiar?
The problem starts the moment a parent messages your tadika or tuition centre.
By then they've asked three other tadika and tuition centres, and booked a visit with the first one to reply.
Fees, age groups, class times, meals, transport, which subjects for which school year. The same questions every intake and every new term.
A parent turns up for a trial class nobody wrote down, or two families are promised the last seat.
Nobody follows up after the visit, and past enquiries never hear that registration for next year is open.
Watch it work
On the left, what the parent sees. On the right, everything Reply.la does behind the scenes.
How Reply.la fixes it
Problem Parents wait until morning to hear the fees
Give Reply.la your programmes once: fees, age groups or school years, class times, meals, transport and seats left. It answers the questions your admin answers every intake, 24/7, in Malay or English, and leaves anything about a child's learning to your teachers.
Problem Visit and trial requests arrive in pieces and get typed in by hand
While it chats, Reply.la asks what your admin would ask: the child's age or school year, when they want to start, which area they live in, and a day that suits. It checks your Google Sheet for a free visit slot or trial seat, adds the booking as a new row, and saves the details to the parent's contact.
Problem Nobody is sure which visits still need a call back
Every parent who messages lands on your CRM board. When the AI records a visit or a trial class, the card moves to To Confirm by itself. Your admin starts the morning there, confirms each one, and moves the card on as the family visits and enrols.
Problem Parents ask a bot things only a teacher should answer
The AI sticks to fees, schedules, seats and bookings. The moment a parent asks about special needs, their child's progress, a fee discount or has a complaint, Reply.la pauses and alerts your staff with a summary. Visit and trial bookings are passed the same way, so a person confirms every one.
Problem Parents visit, say they'll think about it, and go quiet
A parent who visited but hasn't registered isn't a lost enrolment. When they go quiet, Reply.la follows up on its own with a message that fits their chat, answers what's still holding them back, and hands them to your staff when they're ready to register.
Problem Registration opens and last year's enquiries never hear about it
Every parent is labelled by the programme and the intake or school year they asked about. When registration opens, or a new term or exam class starts, message exactly those parents in one go through the official WhatsApp API, and the AI answers the ones who reply and books their visit.
Built for preschools and tuition centres
The AI gets the headlines. These are the parts your centre will lean on every day.
The number on your banner, flyers and Facebook page stays the same. Keep using the WhatsApp Business app on the admin phone while the AI answers on that same number.
Admin, teachers and the principal work from one inbox. Search a parent's past chats, get alerted to new messages, and see which chats are still inside the 24-hour window.
More InfoA real "typing…" bubble and a natural pause before replying. Longer answers about fees and class times arrive in the right order.
Parents send a voice note between meetings, a screenshot of your fee flyer, or a photo of their child's report card. The AI understands all of it and keeps it for your teachers.
Parents from your click-to-WhatsApp ads, like an intake promo or a free trial class, get a reply to their very first message, and you see which ad each enquiry came from.
Usage broken down by feature and a clear cost per contact, so you can weigh it against your ad spend and your admin's hours.
Get alerted if your centre's number disconnects (with the reason), tokens run low, or the AI wasn't sure about an answer.
A board with a column for each stage. Cards move by themselves when the AI labels a parent, so visits waiting for confirmation always sit in one place.
More InfoSend enquiries into your student system with the REST API and webhooks, let the AI call your own system as a tool during the chat, or ask ChatGPT or Claude about your enquiries through MCP.
More InfoBefore you start
Something else on your mind? Ask us on WhatsApp.
WhatsApp UsPut Reply.la on your centre's WhatsApp. Start free, no card needed.